PHELPS BLOG
 
 
For media inquiries, please contact:
Judy Lynes

310-752-4400 x124

Stay Connected




Sign up for our Creative Strategies newsletter

 







November 2011 - Posts

  • A Piece of Santa Monica’s Story – The Wall

    Nov 21 2011

    Santa Monica has a rich and colorful history, and we are proud to be part of it!

    Images of America SANTA MONICA 1950-2010” — by Louise B. Gabriel, the president
    and founder of the Santa Monica History Museum — chronicles the city’s post-World War II
    era as both a resort community and as a bustling, vibrant city.

    The book features more than 200 photographs of the dynamic people, businesses, events,
    attractions, and celebrities that have shaped Santa Monica into the world-renowned city of today.

    And among them is The Phelps Group’s The Wall, where our work in progress is posted for feedback and improvement by all associates.

  • Panasonic “kicks off” new Toughpad

    Nov 15 2011

    Panasonic Toughbook launch

    Team Leader Monica Peixoto poses with the new Panasonic Toughpad™.

    On Nov. 7, Panasonic Solutions Company launched the much-anticipated Android™-powered
    Panasonic Toughpad™ family, the fearless new business tablets that go where no tablets
    have gone before.

    More than 400 people — customers, press and Panasonic employees from USA, Canada,
    Latin American and Japan — attended the launch event at Cowboys Stadium in Dallas,
    Texas. Members of The Phelps Group were there, as well, enjoying the festivities that
    included an open invitation to score a goal against Kevin Hartman, goalkeeper of professional
    soccer team FC Dallas, with U.S. Women’s Soccer Team Captain Abby Wambach providing
    guidance and coaching to attendees.

    Combining data and device security, seamless connectivity, enterprise-minded technology,
    and a long legacy of rugged and reliable computing, the new 10” Toughpad A1 and (coming
    soon) 7” Toughpad B1 tablets are the perfect melding of mind and muscle.

    And, to coincide with the product kick-off, The Phelps Group helped Panasonic with
    the U.S., Portuguese, Spanish and Reseller online launch!

  • Baking for a cure

    Nov 10 2011

    October marked Breast Cancer awareness month and Panera Bread’s Pink Ribbon Bagel program. The Panera Bread PR team at The Phelps Group kicked off media relations around the 10th anniversary of Panera Bread’s Pink Ribbon Bagel program and developed “The Power of 10 Day,” where 100 percent of proceeds from Pink Ribbon Bagels sold on Oct. 10 were donated to the Dr. Susan Love Research Foundation and its search for a cure.

    All month, 10 cents from each bagel sold went back to the Foundation. The PR team garnered broadcast coverage across Southern California, from KTLA-TV, LA’s CW-affiliate to KTTV-TV’s Good Day L.A. and KMIR-TV, the NBC-affiliate in Palm Springs, in addition to print and online coverage. The team worked with KTLA’s Weekend Morning News to do a “survivor salute” where cancer survivors that sent in their photos received a gift card from Panera Bread. Nearly 50 percent more funds were raised in support of breast cancer research than last year.

    KTTV-TV Good Day L.A. - Oct. 10, 2011, "Panera Bread's Power of 10 Day"

    KTLA Weekend Morning News - Oct. 9, 2011, " Survivor Salute: Panera Bread"

    KTLA Weekend Morning News - Oct. 8, 2011," Panera Bread's Pink Ribbon Bagels"

  • Into the Spirit

    Nov 02 2011

    Each year, Halloween means two things at The Phelps Group – a lot of tempting treats
    and plenty of shenanigans!

    Halloween Group

    We started our traditional boo-fest with a nearly gourmet potluck lunch, after which
    everyone showcased their creative talents with innovative, inspiring and sometimes
    frightful ensembles in the hope of winning the much-coveted prize for Best Costume.
    We had a lot of great contenders, and picking the best one was difficult.

    This year’s winners were The Firemen, with their debut of the “2012 Firemen of
    The Phelps Group” pin-up calendar. We’re not sure where one can pick up one of
    these gems, but we’ll be sure to let you know. Coming in second were The Blues
    Brothers and Sister Mary-Margaret-Catherine from the Sisters of the Flying Ruler.

         Firemen  Blues

    Afterward, the entire brood swooped down Wilshire Boulevard in our traditional
    Halloween parade. Did we stop traffic? You bet!

    Check out all our Halloween pictures on our Facebook page! www.facebook.com/thephelpsgroup.